Empowering brands and individuals to shine in the digital space through captivating content and impactful social media marketing.

As a campaign manager, I was responsible for overseeing the planning and execution of digital marketing campaigns. This included setting campaign goals and objectives, conducting research on target audiences, and identifying the most effective channels and tactics for reaching those audiences. One key aspect in my role was analyzing data to inform the decisions and ensure the success of the campaign. This included using a range of tools and techniques to collect, process, and analyze data on various aspects of the campaigns. I worked closely with other members of the marketing team, as...

As a content marketing manager I was focused on growing our brands and improving customer experience in all digital touchpoints. My responsibilities included finalisation and end-to-end implementation of digital campaigns and content. My other main focus area was developing and executing social media and content strategy and supporting different franchises in implementing them. In addition to this, I am actively working on improving our employer brand in MSD Nordics and Baltics.