CRM Management CRM Integration Email Marketing Campaigns and Automations NPS implementation Branding ownership & marketing strategy Marketing communications Social Media Content Planning, Design Creation and Copywriting Community management Marketing material / sales kit design design Brand visibility and digital marketing Campaigns and Ads design Public Relations and Executive Positioning Influencer and Media Relations Branded content Website maintenance Employees' onboarding Invoicing and Collection SOFTWARES: ZOHO CRM, CANVA, ADOBE INDESIGN, ADOBE PACKAGE, TRELLO, MIRO, FIGMA GOOGLE...

Client: Specsavers Corporate and Ireland Develop social media strategies to increase brand awareness and stakeholders engagement; Create captivating content for client’s social media channels and advocates; KPIs management focused on the client's goals; Staying up-to-date with the latest social media trends and competitors' activities; Managing a social media team and guiding junior members; Liaising with other departments and creatives to create a holistic and effective online content strategy.

Hiring, managing, and developing Content Marketing & PR team; Responsible for PR and Content strategy and implementation; KPIs implementation and management focused on team goals; Area annual budget planning and management; PR and Advertising agencies management; Responsible for guaranteeing a PR data-driven strategy; Crisis management; Head of Employer Branding Content Strategy; Content creation for CRM, e-Books, and Position Papers, among others; Responsible for PR Media Training and Executive Positioning with C-levels.