Severi T
Senior Marketing Advisor
Contact
Espoo
Finnish, English
Contracts
Freedomly Code of Conduct
Read here
About Me
Yli 10 vuoden kokemus erilaisista markkinoinnin, median ja markkinointiviestinnän työtehtävistä pääasiassa mediatoimistoista. Erityisvahvuutena digitaalinen markkinointi niin strategian, suunnittelun, ostamisen kuin mainonnan kehityksenkin näkökulmasta.
Olen ollut mukana suunnittelemassa ja kehittämässä Suomen suurimpien mainostajien digitaalista markkinointia ja mainontaa (Kuten: Fazer, OP, DNA, Elisa, SOK, Fortum). Vastuullani on ollut myös niin liiketoiminnon, tiimien kuin projektienkin johtaminen.
Olen itseohjautuva tiimipelaaja, joka motivoituu...
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Skills & Tools
b2b_marketing
b2c_marketing
digital_marketing
marketing_strategy
media_relations
+13
Interests
Finance and Investing
Hiking
Moving in Nature
Tennis
Running
Experience
Kesko - K-Group
Head of Retail Media Development
2/2022 - 8/2022
Commercialization of K-Media and development of media business. Ad ops team management.
ToinenPHD
Director, Media Activation
1/2020 - 2/2022
Director of Media Activation business unit (50 marketing planners and specialists). Member of the executive board and advisory board. Responsible for development projects and strategic planning for clients. Leader of team leads. Coaching and mentoring digital strategist team.
ToinenPHD
Head Of Digital & Digital Planner
6/2016 - 1/2020
Head Of Digital:
Director for the digital business unit (profit responsibility), member of the executive board, digital specialist team leadership with team leads (some, sem, programmatic, digital planning), digital development projects, new customer acquisition, strategic planning and developing digital marketing for clients like OP, Fortum and DNA.
Digital Planner:
Digital development projects, new customer acquisition, managing all digital marketing sectors (Social, SEM, SEO, Programmatic/display, digital analytics, mobile, native, online video etc.), leading data driven transformation,...
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Education
Jyväskylä University School of Business and Economics
Master of Business Administration (M.B.A.), Marketing
Graduation 2014
