• Managed and grew social media channels during the high-pressure summer season, achieving 31% Instagram follower growth and a 34.9% increase in reach for Leksand Sommarland. • Planned and produced engaging multi-format content tailored to different platforms and audiences.

• Worked in a rapidly growing organisation with strong seasonal variations, adapting communication to shifting demands. • Led both strategic and operational production of digital content for social media, web, and newsletters. • Independently planned and produced targeted content focused on brand building and conversion. • Increased organic reach on TikTok by 600%, driving significant audience growth. • Developed and implemented social media guidelines for text and tone, improving brand consistency and engagement. • Hands-on experience with Adobe Creative Suite, MailChimp, and Meta platforms...

• Contributed to strategic communication efforts with a focus on content production. • Participated in the development of communication plans and campaign content. • Produced visual materials for social media, print, display, and paid ads using Adobe, Meta, and Canva. • Conducted an analysis of internal communication and developed guidelines for areas of improvement.