Laura J
Laura J
Head of Marketing, Head of Brand & Innovations
Contact
Helsinki
Finnish, English, Chinese (mandarin), Swedish
Contracts
Freedomly Code of Conduct
Read here
About Me

Olen kokenut markkinoinnin, brändinrakennuksen ja liiketoiminnan kehittämisen ammattilainen, jolla on 20 vuoden kokemus B2B- ja B2C-ympäristöistä mm. FMCG-, vähittäiskauppa- ja fintech-toimialoilta.


Hallitsen modernin markkinoinnin kokonaisuudessaan strategian luomisesta käytännön toteutukseen, ja minulla on luova ja yrittäjähenkinen ote työhöni. Kykenen tuottamaan kannattavia ja innovatiivisia liiketoimintaratkaisuja yhdistämällä perinteisen markkinoinnin uusiin teknologioihin ja ratkaisuihin. Ymmärrän, että kaupallinen menestys edellyttää sekä strategista suunnittelua...

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Skills & Tools
Experience
MITOGUARDER
Commercial lead
2/2024 - Ongoing

I am responsible for all commercial activities at MITOGUARDER, a research-driven biotechnology innovation project creating a new, genetically engineered tool to enhance biological medicin production.


By plug and play with existing technologies MITOGUARDER can enormously benefit pharma, biotech, diagnostic labs and academic researchers alike.

MITOGUARDER project is funded by Business Finland, Finnish Cultural Foundation and University of Helsinki.



Snazzles oy
Fractional Chief Marketing Officer CMO | Interim & CMO Services, Project Management, Founder & CEO
9/2020 - Ongoing

I provide modern and effective interim Chief Marketing Officer CMO & Fractional CMO services, as well as Project Management services for essential business growth. I fill gaps between experience and resources, providing payroll savings while effectively driving business growth. I have worked for instance in the FMCG, retail and fintech industries as well as with various smaller B2B companies with fractional CMO model.

Most relevant project examples: 

▶ Managed marketing projects as well as strategic and operative tasks as a Fractional CMO in growth companies (e.g....

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Education

Vaasan yliopisto
Kauppatieteiden maisteri , Kansainvälinen markkinointi
Graduation 2008